- #Yourls url shortener and social media meta how to
- #Yourls url shortener and social media meta free
by guiding government agencies through complex social media issues.
We support the largest network of government social media professionals in the U.S.
īest communicate with the public you serve by becoming a part of the free Government Social Media network - only available to full/part-time employees of government or educational institutions. The University of Michigan offers a quick safety guide regarding short URLs. No matter what service provider you choose, always remember to do your research to ensure that any service you use to shorten your links is click safe for you and the public you serve.
Student Disability Services at Texas Tech University Health Sciences Center created a video tutorial showing how you can make links accessible in PDF documents and how to use TinyURL to generate meaningful links. With anything you do on social media, accessibility should always be a consideration. For example, the URL shortener by Zapier integrations. Īlso, don’t overlook services you may already be using or paying for - some may have the ability to create these URLs for you or allow integrations that would. If you post a link longer than 26 characters on LinkedIn, it will automatically be shortened. Twitter has the capability, which is welcome news! Twitter’s Lauren Devoll highlighted during a keynote session at the 2022 Government Social Media Conference that short is often better on the platform and, of course, with a limited character count for each post, this service can help share long URLs without needing to majorly reduce your copy text. If social media is your primary reason for condensing links, some social networks automatically offer a way to do so. If your agency has a mobile app, this service is geared toward generating links for a mobile app experience and touts a “no-cost forever” model.
Firebase Dynamic Links - you may remember, Google sunset its link shortener service in 2019 and replaced it with this service. Here are popular URL service providers that offer both free and paid plans: If you’re frequently in need of URL shortening services or would like to have advanced features, a paid account may be right for you. While there are many free services to choose from, it’s important to note that they may come with restrictions such as how many links you can generate per month, the number of clicks allowed on a link or the number of custom domains you can add. Additionally, several URL shortening service providers also offer additional features that can help you gain more insight into content performance, including popular times to post, device-type tracking or A/B testing, just to name a few. Why shrink links?Ī common reason for shortening links is appearance however, many believe these links can also increase shares of your content. Explore other tools - and more on why this could be useful to your agency’s social media - below. While the announcement of the service ending saddened many government social media professionals and prompted a discussion in the Government Social Media Community Facebook Group, the good news is that there are still other options out there to help you shorten your links. General Services Administration recently announced its free and popular URL shortening service go.USA.gov will sunset on Septem. To easily track source traffic, create short links using different UTM parameters. This is information about who clicked your link, where, and wheninformation that will help you calculate the campaign’s ROI. Most link shortening sites will offer tracking metrics. Just forget the link shortening route and use your own domain, you'll eventually need to know how to do that stuff anyway.Contributed blog by Ariana Donley, Web & Social Media Specialist at Government Social Media Link shorteners allow you to track performance. They will literally walk you through stuff like this and teach you on the spot. Try namecheap, the reason I suggest you check them out is because their support desk is absolutely phenomenal, the best I've ever worked with. Otherwise, it's like you're kicking the can down the road, because you'll eventually need to know how to use your own domain and hosting for stuff like this if you're in it for the long run. I always say it's best to just go this route. It's really not that hard to do links this way through your own domain, it's very simple. For example, using your own domain for links in your emails will always deliver better than links that have gone through link shorteners. It not only makes you look much more professional, it also makes you look serious to Facebook Google, and your autoresponder. I don't use link shorteners, everything goes through my own https domain.
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